Scheduling a post

Choose Live, Draft or Scheduled — and pick exactly when a post goes out.

Every post has a status that decides when it goes out. New posts default to Live, so the simplest thing is just to publish.

The three options

  • Live — publishes straight away and is visible to your audience.
  • Draft — saved privately so only you can see it; nothing is sent until you publish.
  • Scheduled — pick a date and time, and the post goes live automatically then. Your followers are emailed at that moment, not before.

Scheduling tips

Scheduling is handy for lining up a release-day announcement or keeping a steady rhythm of posts. A scheduled post stays hidden from your shop until its time arrives, and you can edit or reschedule it any time before then.

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